Salt rooms provide halotherapy in environments with elements as unique as the spa facility. Converting an underutilized space into a salt cave spa is an excellent way to maximize your revenue and give your clients the health benefits they seek.
Halotherapy is a touchless, holistic wellness treatment for people with respiratory and skin conditions. Salt therapy is also helpful for enhancing mental wellness, boosting the immune system, and improving athletic performance, endurance, and recovery.
With promising returns and low start-up and maintenance costs, a salt cave spa provides an opportunity to expand therapy services for spa guests. In this article, we’ll provide tips on how to successfully add a salt cave to your spa business.
Successful spa owners always look for fresh recommendations for adding spa business services to their menu offerings. As the halotherapy movement grows in the United States, there is no better time to create a salt cave for your spa business. Here are the four primary stages for getting into the salt therapy business:
Without further adieu, please keep reading for a detailed look at our top four tips for adding a salt cave to your spa business.
Salt cave spas can be built to your needs and specifications to accommodate one client or a group. Communal treatment areas allow you to generate more revenue by offering halotherapy to multiple clients at once. There are a lot of decisions to make regarding the design and layout of your salt cave.
Let’s look at the components involved when planning how to add a salt cave to your spa.
In addition to choosing a suitable room (or rooms) to convert, you’ll also need to design the layout and select the aesthetics for the space.
The planning and design stage is simplified if you install salt therapy equipment such as a SALT Booth®. You’ll need to identify a location to set them and purchase the appropriate halogenerator.
Salt therapy as a business is not a cookie-cutter business, which means there isn’t one standard price for getting started. The variety of options for design, layout, and materials creates flexible budgeting options.
You can add a salt cave spa to an existing business or establish a new venture that revolves solely around halotherapy. The flexible business concept gives you room to determine what cost structure works best for you and allows you to set a budget that fits your needs.
The budget should include standard costs for building a salt cave spa. The following list shows the costs and fees that almost every salt cave project will have:
Although an easy-to-quote price doesn’t exist, generally, you can expect to pay anywhere from $4,995 to $20,000. The wide range covers starting small with a 4’ x 4’ SALT Booth® or converting an entire room into a salt cave.
Constructing a salt cave spa requires thorough planning and accurate budgeting for the room’s raw materials, layout, lighting, and features. The most vital piece of the build stage is hiring the right professional help.
General contractors with experience building salt caves or rooms (aka salt cave builders) are more efficient and can manage to acquire proper permits and licenses. Due to the uniqueness of salt cave construction, salt cave builders are also more prepared to work with the necessary raw materials.
After you’ve selected a space to convert or build your salt cave, you and your salt cave builder (or general contractor) will have to account for the following considerations:
Building a salt cave requires a different approach than a standard room. Careful planning and attention to detail are necessary throughout the process. Acquiring the proper permits and adhering to local building codes is imperative.
The project timeline will depend on your design and budget and the availability of your GC.
The best time to look for an experienced general contractor (GC) is after you’ve finalized the planning and design stage and begun creating a feasible project budget with your salt cave consultant.
SALT Chamber has halogenerators, SALT Booths®, and decor options to help you build a salt cave spa. We’re ready when you’re ready.
Once you've figured out how to add a salt cave to your spa and scheduled the build, you'll need to create a promotional strategy. Fortunately, marketing your new salt therapy room is more straightforward than building it.
Halotherapy offers your clients numerous physical and mental health benefits, making it relatively easy to promote. Guests with respiratory and dermatological conditions and anyone dealing with high anxiety or elevated stress levels may experience the life-changing effects of salt therapy.
Also, halotherapy can be integrated with some of your existing services to introduce the new treatment to clients. Some popular pairings spa owners have promoted include:
Marketing is a necessary tool for any business. Creating a marketing plan for your salt cave will help generate new clients while increasing relationships with current ones.
Think you’re ready to create a salt cave for your spa business?
For more tips on adding a salt cave to your spa business, Contact SALT Chamber today for our 36-page price guide magazine!
Learn how we can help make building your salt cave a stress-free experience. The SALT Chamber design and installation team has completed over 2,500 worldwide salt room projects.
Leo Tonkin, with a decade of deep expertise in salt therapy, initiated SALT Chamber, a leading entity in the domain of salt therapy products and decor. As the inaugural Chairman of the Salt Therapy Association and Chair of the Respiratory Wellness Initiative from the Global Wellness Institute, he has played a pivotal role in broadening the accessibility and recognition of salt therapy globally. His commitment to developing advanced technology and educating the public on the benefits of salt therapy has solidified his position as a key figure in the industry, enhancing its credibility and trustworthiness.
